In Estonia, a ban on flavored e-liquids came into effect on January 1, 2020. This ban was introduced as part of changes in tobacco legislation, according to which electronic cigarettes and flavored e-liquids are considered tobacco products and are subject to the same regulation as regular tobacco products.

The ban aims to reduce the number of people who start using electronic cigarettes as an alternative to traditional tobacco products, which can lead to addiction.

Impact on users:

The ban on flavored e-liquids has a negative impact on vapers and people who are looking for a safer alternative in e-cigarettes. This is because flavorings can play an important role in the use of e-cigarettes and quitting smoking traditional cigarettes.

Without access to a wide range of flavors, people may be less interested in using electronic cigarettes and may therefore return to smoking traditional cigarettes. In addition, the ban on flavored e-liquids may make using electronic cigarettes less enjoyable for vapers, which can lead to a decrease in their motivation to use them instead of traditional cigarettes.